# videocompressor Launch Evidence Pack｜2026-06-06

- task_id: t_a522eb09
- source_parent: t_1972fcf9
- production_url: https://videocompressor.online
- checked_at_utc: 2026-06-06T05:15:30Z
- owner_attention_mode: automated
- external_action_risk_level: owner_confirm_required
- external_posts_published: false
- external_submissions_made: false

## 1. Decision boundary

本包只补内部证据、分发台账、候选队列和 UTM 合同；没有执行目录提交、社区发帖、邮件/newsletter 投稿或 Product Hunt/HN/Reddit 等账号声誉动作。

## 2. KPI / event contract

当前按免费本地浏览器工具口径，不把注册/付费作为主 KPI。主 KPI：

- `file_selected`: 用户进入真实工具动作。
- `compression_completed`: 压缩任务成功完成。
- `download_clicked`: 用户拿到结果并尝试下载。

辅助事件可保留：`preset_selected`、`compression_started`、`compression_failed_reason`。后续归因要求 source/UTM → file_selected → compression_completed → download_clicked 可查。

## 3. Plausible API / site ownership check

- token_present: yes (`PLAUSIBLE_API_KEY` exists; token value not printed).
- base_url tested: `https://plausible.io`.
- site_id tested: `videocompressor.online`.
- aggregate: 401 `Invalid API key or site ID`.
- source breakdown: 401 `Invalid API key or site ID`.
- event breakdown: 401 `Invalid API key or site ID`.
- blocker: `plausible_token_or_site_ownership_mismatch` — token exists but has no access to this site_id, or the site is missing/not owned under this token.
- evidence: `/root/.hermes/kanban/boards/site-review/workspaces/t_a522eb09/evidence/plausible-api-check.json`.

## 4. Technical SEO snapshot

From parent data snapshot:

- home `/`: 200 OK.
- title: `Video Compressor Online — Private MP4 Compression`.
- canonical: `https://videocompressor.online/`.
- robots.txt: 200 and includes sitemap.
- sitemap.xml: 200 with 8 URLs.
- JSON-LD: WebSite / WebApplication / FAQPage / Offer present.
- IndexNow key file: `/indexnow.txt` 404, delegated to webmaster/SEO follow-up.
- GSC/Bing/Ahrefs: missing property/submission/audit evidence in parent snapshot.

## 5. Above-fold CRO snapshot

- What: “Compress Video in Your Browser” is visible and task-oriented.
- Who: users needing MP4 reductions for Discord, WhatsApp, Email, Instagram, or custom MB.
- Why: privacy/no-upload-by-default is clear, but product report says sample result proof is missing before upload.
- CTA: `Choose a Video` is direct; secondary `Read No-upload Notes` supports trust.
- Tool entry: tool is on homepage; mobile path may still require scroll according to parent product review.
- Trust gap: add sample before/after result proof before scaling public channels.

## 6. IA / internal link snapshot

Confirmed from public page extraction:

- Home `/` links to tool anchor and privacy explainer.
- Use-case pages linked: `/compress-video-for-discord/`, `/compress-video-for-whatsapp/`, `/compress-video-for-instagram/`, `/mp4-compressor/`, `/privacy-video-compressor/`.
- Risk: internal pages are good for SEO matrix, but distribution queue should use homepage unless a channel context maps tightly to Discord/WhatsApp/Instagram.

## 7. Directory submission matrix

| platform | type | relevance | editorial_review | status | UTM | risk | next_check_at |
|---|---|---|---|---|---|---|---|
| AlternativeTo | directory | software/tool alternative discovery | yes | ready_to_submit | `https://videocompressor.online/?utm_source=alternativeto&utm_medium=directory&utm_campaign=launch_20260606&utm_content=listing` | owner_confirm_required | 2026-06-07 |
| SaaSHub | directory | web tools / SaaS directory | yes/curated | ready_to_submit | `https://videocompressor.online/?utm_source=saashub&utm_medium=directory&utm_campaign=launch_20260606&utm_content=listing` | owner_confirm_required | 2026-06-07 |
| Betalist | launch_directory | new web product launch | yes | ready_to_submit | `https://videocompressor.online/?utm_source=betalist&utm_medium=launch_directory&utm_campaign=launch_20260606&utm_content=listing` | owner_confirm_required | 2026-06-07 |
| Product Hunt | launch_platform | builder/creator tool launch | community + maker account | manual_required | `https://videocompressor.online/?utm_source=producthunt&utm_medium=launch_platform&utm_campaign=launch_20260606&utm_content=launch` | owner_confirm_required | 2026-06-07 |
| Hacker News Show HN | community | browser-local web tool / privacy utility | community moderation | manual_required | `https://videocompressor.online/?utm_source=hackernews&utm_medium=community&utm_campaign=launch_20260606&utm_content=show_hn` | owner_confirm_required | 2026-06-07 |
| Reddit r/webdev | community | browser-local client-side tool / implementation tradeoff | subreddit rules + moderation | manual_required | `https://videocompressor.online/?utm_source=reddit&utm_medium=community&utm_campaign=launch_20260606&utm_content=r_webdev` | policy_review_first | 2026-06-07 |
| Indie Hackers | community | indie web tool / build-in-public | community moderation | manual_required | `https://videocompressor.online/?utm_source=indiehackers&utm_medium=community&utm_campaign=launch_20260606&utm_content=launch_note` | owner_confirm_required | 2026-06-07 |
| Vercel Community | community | browser-local privacy-first tool | community moderation | candidate | `https://videocompressor.online/?utm_source=vercel_community&utm_medium=community&utm_campaign=launch_20260606&utm_content=privacy_tool` | policy_review_first | 2026-06-07 |
| Privacy Guides Community | community | no-upload local browser compression | community moderation | candidate | `https://videocompressor.online/?utm_source=privacyguides&utm_medium=community&utm_campaign=launch_20260606&utm_content=no_upload` | policy_review_first | 2026-06-07 |
| Toolify.ai | ai_tool_directory | tool directory, weak AI fit | yes/unknown | candidate | `https://videocompressor.online/?utm_source=toolify&utm_medium=directory&utm_campaign=launch_20260606&utm_content=tool_listing` | owner_confirm_required | 2026-06-07 |
| Futurepedia | ai_tool_directory | AI directory, weak fit | yes | candidate | `https://videocompressor.online/?utm_source=futurepedia&utm_medium=directory&utm_campaign=launch_20260606&utm_content=tool_listing` | owner_confirm_required | 2026-06-07 |
| TLDR Newsletter | newsletter | developer/privacy utility if positioned well | yes | ready_to_submit | `https://videocompressor.online/?utm_source=tldr&utm_medium=newsletter&utm_campaign=launch_20260606&utm_content=submission` | owner_confirm_required | 2026-06-07 |
| Console.dev | newsletter | web utility/dev tool | yes | ready_to_submit | `https://videocompressor.online/?utm_source=console_dev&utm_medium=newsletter&utm_campaign=launch_20260606&utm_content=submission` | owner_confirm_required | 2026-06-07 |
| There's An AI For That | ai_tool_directory | weak unless AI positioning added | yes | candidate | `https://videocompressor.online/?utm_source=taaft&utm_medium=directory&utm_campaign=launch_20260606&utm_content=tool_listing` | owner_confirm_required | 2026-06-07 |
| Awesome / GitHub resource lists | resource_page | web tools / video / privacy list | maintainer review | candidate | `https://videocompressor.online/?utm_source=github_awesome&utm_medium=resource_page&utm_campaign=launch_20260606&utm_content=pr_candidate` | policy_review_first | 2026-06-07 |

## 8. Listing copy variants

### AlternativeTo
- tagline: Private browser-based MP4 video compression with target-size presets.
- short: Compress MP4 videos in your browser toward Discord, WhatsApp, email, Instagram, or custom MB targets. No upload by default in supported browsers.
- category: Video tools / File compression
- tags: video compressor, mp4 compressor, browser tool, privacy, no upload

### SaaSHub
- tagline: A local-first online video compressor for MP4 sharing limits.
- short: videocompressor.online reduces MP4 file size directly in supported browsers, with presets for Discord 10MB, WhatsApp 16MB, email 25MB, Instagram guidance, and custom targets.
- category: Video / Productivity / Web Tools
- tags: MP4, compression, creator tools, privacy-first

### Betalist
- tagline: Compress videos locally in the browser before sharing.
- short: A free browser-local video compressor that helps creators shrink MP4s for Discord, WhatsApp, email, Instagram, or custom size limits without uploading media by default.
- category: Productivity / Creator tools
- tags: video, browser, privacy, creator workflow

### Product Hunt
- tagline: Compress MP4s in your browser — no upload by default.
- short: A target-size video compressor for Discord, WhatsApp, email, Instagram, and custom MB limits. Built for people who need a smaller MP4 quickly without sending the file to a server in the default workflow.
- category: Design tools / Productivity / Developer tools
- tags: video, privacy, browser, creator-tools

### Hacker News Show HN
- title: Show HN: Browser-local MP4 compressor with target-size presets
- body: I built a small browser-local video compressor for common sharing limits like Discord 10MB, WhatsApp 16MB, email 25MB, Instagram guidance, and custom MB targets. The default workflow processes media on the device in supported browsers; analytics tracks only non-sensitive event buckets, not filenames or content. Looking for feedback on target-size recovery messaging and browser compatibility.

### Reddit r/webdev
- title: I built a browser-local MP4 compressor and want feedback on privacy/compatibility tradeoffs
- body: Context: it compresses MP4s locally in supported browsers and offers target presets for Discord/WhatsApp/email/Instagram. I am not trying to replace desktop FFmpeg/HandBrake; the goal is quick “make this smaller before sharing” use cases. Feedback I want: does the no-upload framing feel credible, and what browser/device failure states should be clearer?

### Indie Hackers
- title: Built a no-upload-by-default video compressor for common sharing limits
- body: Small utility launch: videocompressor.online compresses MP4s in supported browsers with presets for Discord, WhatsApp, email, Instagram, and custom MB targets. The biggest open question is not traffic yet, but whether the page earns trust before upload and explains target misses clearly.

### TLDR Newsletter
- blurb: videocompressor.online is a free browser-local MP4 compressor with target-size presets for Discord, WhatsApp, email, Instagram, and custom MB limits. It is useful when you need to shrink a video before sharing without uploading media by default.

### Console.dev
- blurb: A lightweight browser-based video compressor for MP4 sharing limits. It runs locally in supported browsers by default, exposes target presets, and is designed around privacy-safe analytics rather than uploaded media processing.

## 9. State machine counts

| status | count |
|---|---:|
| candidate | 6 |
| ready_to_submit | 5 |
| submitted_confirmed | 0 |
| live_confirmed | 0 |
| rejected | 0 |
| manual_required | 4 |

Important distinction: `submitted_confirmed=0` and `live_confirmed=0`. Ready/candidate rows are not claimed as submitted or live.

## 10. Tomorrow queue

| priority | item | owner | status | why |
|---|---|---|---|---|
| P0 | Confirm whether external submissions are approved | Meng Jian | waiting_owner_confirmation | Task boundary forbids public submission/posting today. |
| P0 | If approved, start with 2 low-risk directory/newsletter submissions: AlternativeTo + SaaSHub or TLDR | moyun | queued_after_approval | Ready copy/UTM exists; lower account reputation risk than Reddit/HN/PH. |
| P0 | Do not publish Product Hunt/HN/Reddit until GA4/Plausible source→event backend is fixed | moyun | guardrail | High-signal channels would be un-attributable today. |
| P1 | Find 3 exact GitHub awesome/resource-list targets before any PR/outreach | moyun | research_queue | Resource pages need exact maintained repos; current row is only a candidate class. |
| P1 | Recheck Plausible after token/site ownership fix | moyun/moxi | blocked_by_plausible_401 | Current API token returns 401 for aggregate/source/events. |

## 11. Residual blockers / handoff to 墨析

- Plausible source/event backend remains blocked by 401 token/site ownership mismatch.
- GA4/Clarity/GSC/Bing/Ahrefs/IndexNow gaps are owned by sibling follow-ups; do not infer channel effect before those close.
- External publishing/submission requires owner confirmation; current pack is execution-ready evidence, not proof of distribution.
